Customer Centricity Through Contact Strategy: How a Major Retailer Made it Work

8/13/2019 RRD

Every company wants to be thought of as customer-centric; few succeed. Here's how one major retailer made it happen with our six-step approach.

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a man and toddler looking into their mailbox while retrieving a piece of mailPrevious Article Why Direct Mail Continues to Drive Multi-Channel Strategies: Tangibility Plays an Essential Role in Today’s Communications Mix man in suit hiding his head under his laptopNext Article How to Avoid Email Fatigue: The Four-Step Process to Determine the Cost of Over-Contacting Customers

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